Daily strengthening shampoo with an invigorating mint scent uses a blend of natural and organic ingredients to increase hair volume, banish flakes and restore shine. Formula is juiced with Wheat Protein and Amino Acids to increase hair strength, while Vitamin E and Tea Tree Oil help relieve scalp irritation and destroy flakes along the way. Can't ask for much more when looking for a top-notch shampoo. Safe for color-treated hair. 97% Natural, 83% Organic. Cruelty, Paraben and Sulfate Free.